Apr 10How Does Inflation Affect the Value of My House?Inflation is on EVERYONE’S mind right now, and a lot of my friends and clients have asked how and if inflation affects the value of their home. There’s a simple answer — yes, inflation has likely affected the value of your home and the good news is that your home…Real Estate4 min read
Jan 25How to Diversify Your Online Presence: A Guide for AgentsIf you (like me) are tired of hitting “refresh” on your MLS in anxious anticipation of new inventory to show and sell, there are lots of things to do to fill these long winter days. For example: Beefing up your online testimonials. Reviews and testimonials are important for many reasons…Real Estate5 min read
Dec 19, 2021A Little Bit About MeHi! My name is Meg Mullin, and I’m a top-ranked realtor focused on the very best suburbs in North-Central New Jersey. The towns I cover have charming downtowns and awesome amenities, amazing open space and parks, great schools and recreational sports and easy access to New York City. …Realtor3 min read
Dec 3, 2021Help! I Just Changed Brokerages and Realized I Made a Horrible Mistake.It happens to the best of us. It happened to me, too. We’re not one-hundred percent happy in our current real estate office, and we accept a meeting with another broker. Or recruiter. Or whoever. It’s just lunch. Or a drink. Or a walk in the woods. Whatever you like…Real Estate4 min read
Nov 8, 2021Premier Agents to Zillow: The Leads Are WeakI heard it again and again: The leads are no good. They’ve dropped significantly in quality and quantity. We don’t feel like Zillow is being honest with us. Within minutes of my “Dear John” letter to Zillow hitting Inman subscribers’ inboxes, my phone began to ring. It was a Friday…Zillow4 min read
Oct 29, 2021How Changing Two Words Changed My Perspective and My LifeA few years ago, I realized I was saying something far too often: “They should.” “They should implement this program for my kids.” “They should start this class at the library.” “They should market themselves in this fun/unique/attention-getting way.” “They should do more to get out the vote.” At some…2 min read
Oct 23, 2021A Smart Agent’s Break-Up Letter to ZillowDear Zillow, It’s not me, it’s you. We had a good thing going for a long time. Sure, I paid you oodles of money, poured tons of data into your silo and recommended you as a primary resource to my clients and friends. And for a good long while, you…Zillow4 min read
Feb 17, 2021Common Tactics Real Estate Agents Use to Get In Your Front DoorBy Meghan and John Mullin Real Estate Professionals “Call us! We have a buyer lined up for your house! We have a builder for your house! No, we’ll buy your house — cash — if it doesn’t sell!” If you live in an affluent area — or any area with…Real Estate5 min read
Mar 17, 2020Five Ways I Plan to Work my Real Estate Business During the COVID-19 LockdownFor the five-plus years I’ve been working in real estate, I’ve been saying “When I have time to (fill in banal task here), I’ll make sure to get that done.” Welp, now I have time. Sure, I’m doing my best to keep two kids busy and engaged with their learning…Real Estate4 min read
Mar 12, 2020Selling Real Estate in a Time of COVID-19For many real estate agents, the tone of the spring market has changed quite dramatically over the past few days given the news about the COVID-19 pandemic. I used to work in corporate communications and wanted to share some thoughts on how I’m planning to work through these unprecedented times…Real Estate3 min read